Scents can work like an emotional time machine, transporting you to the feelings you had at a childhood friend’s home, a flirty first date, or a beachside bar a world away. That’s because the journey smells take through our bodies — from our nose through our cranial nerve through our olfactory bulb — ends at the same place we process emotions: the limbic system. The olfactory system is also closely tied with our brain’s hippocampus, which helps create new memories.
“No other senses have this kind of deep access,” says Rachel Herz, a neuroscientist at Brown University who is a world-leading expert in the psychological science of smell. So if you want to give someone a gift that will touch their heart and stick in their mind, try something with a good scent — a mood-boosting CocoBomb trio, a delicious candle, or a grown-up scratch-and-sniff book. (Get your mind out of the gutter — we’re talking about books like “The Essential Scratch & Sniff Guide to Becoming a Wine Expert” and “The Scratch & Sniff Guide to Beer.”)
The perfect addition to your perfumed present? Cocofloss in ’tis-the-season scents scents of Dark Chocolate, Vanilla Bean, Cara Cara Orange, and Pure Peppermint. These aromas in particular don’t just please the palate, they can have positive effects on the entire body, leading to more relaxation, a better mood, and sharper concentration. So inhaling them while you floss leads to brighter smiles in many ways!
Here’s more on why you should let your nose indulge in these irresistible fragrances 👃💗:
Chocolatoptia Bliss for your brain
Sniffing real chocolate relaxes the mind, according to British psychologist Neil Martin. In his Human Olfaction Laboratory at Middlesex University, Martin used EEG (electroencephalography) to measure the brain waves of 60 volunteers as he exposed them to different scents. Only a whiff of real chocolate reduced the activity of theta brain waves, which are associated with attentiveness. This finding is boosted by another scent study by Martin that showed “the smell of chocolate really does make people less stressed and anxious, and more relaxed.” So feel free to linger a little longer in the chocolate aisle.
For even more bliss for your brain, try chocolate meditation. Mindfully eating antioxidant-rich dark chocolate definitely sounds like a recipe for good health (and happiness).
Research like this makes us wonder, how does one sign up for a chocolate study? Well, here is a list of dozens of chocolate studies recruiting participants right now. Or you could conduct your own “study” at home to discover which chocolate bars smell and taste the best.
Chocolate’s addictive aroma is a melty mix of more than 600 flavor compounds, including the scents of honey, cucumber, peaches, and even potato chips, according to Professor Peter Schieberle, a food chemist at Munich Technical University and director of the German Research Center for Food Chemistry.
Using “sensomics,” the study of individual flavor and aroma molecules, Schieberle discovered that humans can recognize the scent of chocolate using just 25 key compounds, which he calls “chocolate’s chemical signature.” He hopes to use his research to create even better tasting chocolates. May the Force be with him.
It’s tempting to scarf it down, but to turn your chocolate bar into a golden ticket to paradise, here’s the best way to eat it, according to Schieberle:
Joy and relaxation are on the way when you sniff vanilla, according to International Flavors & Fragrances, Inc., one of the world’s leaders in the perfume industry. The mega-corporation studies how scents make people feel by using a self-reporting method they call “Mood Mapping.” Emotions on the map could range from happy to stimulated to depressed, but only 1.1 percent of sniffers felt stressed when they inhaled vanilla (44.3 percent felt relaxed).
Want a prescription for a chill pill? How about lighting a vanilla candle while you take a vanilla-scented bubble bath — and hey, why not unwind with some Vanilla Bean Cocofloss while you soak?
At the Memorial Sloan-Kettering Cancer Center in New York, patients who breathed in heliotropin (a vanilla-like scent) while undergoing magnetic resonance imaging (MRI) experienced 63 percent less anxiety than those who just breathed unfragranced air.
Hundreds of hospitals also provide newborns with vanilla-scented pacifiers to help calm babies with the soothing scent.
The National Sleep Foundation recommends vanilla as a top scent to help you get better sleep. They quote research by Columbia University Medical Center that showed that people who smelled vanilla during a stress test had more stable heart rates and blood pressure readings.
That’s good news for people who start making mental to-do lists the minute their head hits the pillow (by the way, those people should also take a moment to write down those lists so they can rest). For a dose of sweet dreams, try Vanilla Bean Cocofloss before bed.
You can also make your own vanilla-scented linen spray using Madagascar Bourbon or Tahitian beans.
Does going to the doctor make you jittery? Consider breathing in the scent of sweet orange essential oil during your appointment. Research shows this fragrance can be particularly useful in medical settings
Dental pros, take note: A 2013 study showed that kids who sniffed the scent of oranges during a dental treatment had lower pulse rates and less stress hormones in their saliva than kids in the control group.
Women in labor also reportedly felt less anxious thanks to this citrusy fragrance compared to those that only inhaled distilled water, according to a 2015 study.
Another study showed that emergency ward patients with limb fractures suffered less pain and anxiety after aromatherapy with orange essential oil. Could scented casts be in our future?
You don’t have to visit Florida to enter the Sunshine State of Mind. Inhaling the aroma of sweet orange oil — an extract from the rind of sweet oranges, or Citrus sinensis — may reduce symptoms of anxiety, increase alertness, and alleviate depression.
Men exposed to the scent were able to remain calm and more positive when under a stress test, a 2012 study showed.
Orange oil may also alter the chemicals in your brain — in a good way. Research published in 2014 in Complementary Therapies in Medicine showed that women who inhaled orange essential oil experienced a sudden increase of oxyhemoglobin in the prefrontal cortex — an indicator of enhanced brain function.
A more recent study showed that this citrus scent helped depressive mice to show fewer mopey behaviors. While more research is needed to show whether the scent has similar effects on humans, this is a promising result for people exploring alternative ways to treat depression.
Got a big presentation coming up? Time to break out the peppermint! Its invigorating scent works like a superhero cape for your brain, boosting memory, sharpening alertness, and increasing processing speeds, according to a study published in the International Journal of Neuroscience.
“Peppermint scent increases activity in the brain area that wakes us up in the morning,” says psychologist Bryan Raudenbush of Wheeling Jesuit University, who has researched the effect of the stimulating aroma on athletes.
In one study, Raudenbush discovered that peppermint can make people feel physically stronger, even if they aren’t. Athletes who whiffed the refreshing fragrance perceived a lower physical workload and experienced less frustration. They also self-evaluated their performance higher. In another peppermint study, athletes actually increased their running speed, number of push-ups, and hand-grip strength when peppermint was in the air.
Try adding a some peppermint oil and water to a spray bottle and spritz some in your hair before your next workout. If nothing else, you’ll be the best-smelling person at the gym!
The brisk scent of peppermint can brighten your mood, according to the Sense of Smell Institute (the research and education division the Fragrance Foundation). It can relieve symptoms of depression and anxiety and increase feelings of happiness.
If you’re tired and stressed, peppermint oil is a good choice to add to your essential oil diffuser. Then kick back with a good book or perhaps treat yourself to a midday date with Pure Peppermint Cocofloss. You deserve it.
Ready to refresh your spirit with good scents? Our New Balance & Bliss Aromatherapy Set includes 3 all-natural CocoBombs in Mood-Boosting Orange, Mind-Clearing Mint, and Calm Coconut. Plus, the set soothes smiles with 3 spools of Cocofloss in Delicious Mint, Cara Cara Orange, and Fresh Coconut. It’s beginning to smell a lot like Christmas!